WHY WE LOVE EAST VILLAGE
Since opening our East Village salon last October, it’s fast become our favourite hangout. From the constant arrival of new places to eat and drink, to the dreamy (and rare) green spaces and the fact it’s now extra accessible (thanks, night tube), it’s the place to be right now. Not convinced? We caught up with our East Village salon manager, Andy, to discover how to explore East Village like a local. Plus, the East Village openings you need on your radar.
What do you like about working in East Village?
It’s a beautiful bright salon on the cusp of the Olympic park, surrounded by a whole host of independently run businesses – what’s not to like?!
Where’s your favourite post-work hangout?
You can’t beat the incredible fish and chips at the Fish House, then coffee shop Tina We Salute You is hard to beat thanks to its kitsch interiors and cool park views
What makes East Village cool?
The whole area has a boutique, family feel thanks to things like the weekly markets. The legacy of the London Olympics is still very present, too, with events in the aquatics centre and velo-park, which are right on our salon doorstep.
What’s the trademark East Village hairstyle?
A lot of clients are going for rose gold, balyaged or highlighted hair in a ‘Lob’ (long bob) cut as it’s super versatile and can be worn up or down with ease.
THE EAST VILLAGE OPENINGS TO KNOW
It feels like there’s new eating spots opening every week, but our current obsession is Milkmade. Designed to look like an old-school general store or ‘milk bar’, they’re known for their (incredible) fried chicken and decadent milkshakes. The best bit? Milkmade is open round the clock, for brunch, lunch, dinner and late-night drinks. Ideal.
Like rooftop bars? You’ll love Roof East. Situated slap bang on top of the Stratford shopping centre, it’s fast become our favourite summer drinking spot. There’s cocktails, deckchairs, DJs, Hawksmoor hot dogs and regular film screenings from the Rooftop Film Club. We’re sold.
East Village is about to gain some serious cultural status, thanks to the huge new ‘Cultural and Educational’ development that’s currently in progress. The project includes a new seven storey V&A museum, a Sadler’s Wells dance theatre – which will offer a ton of dance classes as well as performances – and a new branch of fashion institution, London College of Fashion.